a moment in broadcasting history

As some of you may know, today was an important day in broadcasting history: it marked the first ever live HD broadcast in the UK, and the first ever global HD World Cup broadcast. And we were here to see it.

It was a momentous occasion. There we were, lined up in front of the massive HD Plasma screen, oblivious to the blinding sunshine outside the window, when the opening ceremonies began. With dancing. In lederhosen and dirndls. And men humping gigantic cowbells.

I don’t think there was a dry eye in the house.